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Bing OOTB Connector missing the "mapping" step while making a connection from AEP to Bing Ad destination

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We have requirement to send specific Audience information from AEP to a Bing account(Ad account). The documentation for this is under -

 

https://experienceleague.adobe.com/docs/experience-platform/destinations/catalog/advertising/bing.ht...

 

While the general documentation states a "mapping" step where we can hash particular fields of the audience sent to the destination ( which is present in other connectors like Yahoo/ FB/ Google ), Microsoft Bing connector does not have this option. Why is that? For connectors not having this option, is there an alternate way to achieve the same result? We cannot send all the fields of the Audience to the Destination Account and some of them need to be encrypted before sending to the destination. I looked up the documentation and did not find any useful information in this regard. Any pointers will be helpful.

 

Thank you,

1 Reply

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Community Advisor

Hi @sirisha_ganti - We also had the same issue with some connectors, where the OOTB connector does not provide all the mappings or requires some more data for the usecase, for our usecase . For handling this, you can have a look at destination sdk feature in AEP https://experienceleague.adobe.com/docs/experience-platform/destinations/destination-sdk/overview.ht...

 

Thanks,

Arpan