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kamlesh-maddheshiya
Community Advisor
Community Advisor
December 16, 2022
Solved

PPT for Adobe Launch Server side tagging

  • December 16, 2022
  • 1 reply
  • 2686 views

Dear All,

Could you please share a PPT for Adobe Launch Server Side implementation. Thank you.

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Best answer by Avinash_Gupta_

Hi @kamlesh-maddheshiya 

 

Implementing the Adobe Launch Server Side can be done by using Adobe Experience Platform Edge Network. 

 

Adobe Launch Server Side (later renamed to Adobe Experience Platform Data Collection Event Forwarding and then Adobe Real Time Customer Data Platform Connections, aka Adobe RTCDP Connections) is a technology that, similar to server side tag management systems, lets you forward events collected through the Adobe Experience Platform Edge Network to destinations like ad platforms without managing client side integrations. Adobe Experience Platform Data Collection Event Forwarding, need to configure a Data Stream to instruct the Edge Network where we want our data to go.

 

Here are some references:-

 

https://experienceleague.adobe.com/docs/platform-learn/data-collection/server-api/overview.html?lang=en 

https://experienceleague.adobe.com/docs/experience-platform/tags/event-forwarding/overview.html?lang=en 

https://experienceleague.adobe.com/docs/experience-platform/edge/datastreams/overview.html?lang=en 

 

Hope this helps.

1 reply

Avinash_Gupta_
Community Advisor and Adobe Champion
Community Advisor and Adobe Champion
December 16, 2022

Hi @kamlesh-maddheshiya 

 

Please refer to the following link for understanding the Adobe data collection tags/lunch implementation

 

https://experienceleague.adobe.com/docs/experience-platform/tags/home.html?lang=en 

 

Tutorial:

https://experienceleague.adobe.com/docs/platform-learn/data-collection/tags/create-a-property.html?lang=en 

 

Hope this helps.

kamlesh-maddheshiya
Community Advisor
Community Advisor
December 18, 2022

@avinash_gupta_ Thank you for the information.

You explain about client side but I needed information about Server Side implementation

Avinash_Gupta_
Community Advisor and Adobe Champion
Avinash_Gupta_Community Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
December 19, 2022

Hi @kamlesh-maddheshiya 

 

Implementing the Adobe Launch Server Side can be done by using Adobe Experience Platform Edge Network. 

 

Adobe Launch Server Side (later renamed to Adobe Experience Platform Data Collection Event Forwarding and then Adobe Real Time Customer Data Platform Connections, aka Adobe RTCDP Connections) is a technology that, similar to server side tag management systems, lets you forward events collected through the Adobe Experience Platform Edge Network to destinations like ad platforms without managing client side integrations. Adobe Experience Platform Data Collection Event Forwarding, need to configure a Data Stream to instruct the Edge Network where we want our data to go.

 

Here are some references:-

 

https://experienceleague.adobe.com/docs/platform-learn/data-collection/server-api/overview.html?lang=en 

https://experienceleague.adobe.com/docs/experience-platform/tags/event-forwarding/overview.html?lang=en 

https://experienceleague.adobe.com/docs/experience-platform/edge/datastreams/overview.html?lang=en 

 

Hope this helps.