In custom link reports for mobile apps, i am seeing 'AMAACTION' being added to the report values.
Is there anyway to get this value 'AMAACTION' removed from the values
AMACTION:login: loginSelected - 07/23
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Not by default. I think it was done on purpose to let you know that hits are coming from AA mobile SDK.
As Alexis mentioned before, Mobile SDK attaches the AMACTION: prefix for all the actions triggered using the trackAction API and it cannot be disabled. For additional questions related to Analytics server side reporting, you can use our Customer Care portal: Enterprise Support
Sr. Mobile Engineer
Can I add my vote for making this something we could disable? Especially since our options for copying and/or cleaning up values in Launch or in Processing rules is so limited.