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winstonl3651471
winstonl3651471
Level 3
February 26, 2020
Solved

Adobe Launch and Facebook Extension

  • February 26, 2020
  • 4 replies
  • 6223 views

Hi,

We migrated our Facebook pixel from GTM to Adobe Launch. We created a rule using the Facebook extension action type "send page view" (screen grab below)

What we noticed is, once the Launch rule was published, the pageview counts in facebook spiked significantly.

GTM tag was paused before Launch rule was published, so there shouldnt be any issues with the pixel firing twice.

 

We note that GTM configuration had "Fire Once per Page" option ticked, which we believe is replicated by "Core - Page Bottom" event in Launch.

 

What we are wondering is, has anyone else come across this issue? or have we missed a step in creating the rule?

 

Any thoughts/feedback is welcome.

 

Thanks.

Winston

 

 

 

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Best answer by winstonl3651471

Resolved by explicitly selecting the domains (i.e adding domains in the conditions) the pixel fires from. 

4 replies

Haran_Huang
Haran_Huang
Level 4
February 26, 2020
Use Library Loaded (Page Top), don't use Page Bottom. You can test it. Under the network of browser developer tools, see that you open a page and send several requests to Facebook.
winstonl3651471
winstonl3651471Author
Level 3
February 26, 2020
Hi Haran, Thank you for the feedback. We did configure the rule to fire on Page Top initially,. When we noticed the spike, we then changed to fire on Page bottom. Which did not appear to make any difference. We will try your suggestion again and see if we see any difference.
jantzen_b
Adobe Employee
jantzen_bAdobe Employee
Adobe Employee
April 3, 2020
Do any of the answers below answer your initial question? If so, can you select one of them as the correct answer? If none of the answers already provided answer your question, can you provide additional information to better help the community solve your question?
winstonl3651471
winstonl3651471AuthorAccepted solution
Level 3
April 5, 2020

Resolved by explicitly selecting the domains (i.e adding domains in the conditions) the pixel fires from. 

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