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Tethich
Community Advisor
Community Advisor
February 26, 2025
Solved

What happened to Fluid Experiences ?

  • February 26, 2025
  • 2 replies
  • 564 views

Just a small curiosity ...

 

Recently someone used this term "fluid" with me in a discussion and suddenly it hit me.
I remember long ago Adobe announced something called Fluid Experiences. What happened to it ? I did not see a sequel or much fuzz about it afterwards.

 

Some online articles:

 

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Best answer by giuseppebaglio

After its initial announcement in 2017, the term "Fluid Experiences" seems to have faded from Adobe's marketing and product updates. The core ideas behind it—content reusability, personalization, and omnichannel delivery—have likely been absorbed into broader features of AEM ( i.e. capabilities like Content Fragments, Experience Fragments, headless delivery). Adobe may have chosen to de-emphasize the term in favor of a more unified approach to content delivery across its ecosystem.

2 replies

giuseppebaglio
giuseppebaglioAccepted solution
Level 10
March 3, 2025

After its initial announcement in 2017, the term "Fluid Experiences" seems to have faded from Adobe's marketing and product updates. The core ideas behind it—content reusability, personalization, and omnichannel delivery—have likely been absorbed into broader features of AEM ( i.e. capabilities like Content Fragments, Experience Fragments, headless delivery). Adobe may have chosen to de-emphasize the term in favor of a more unified approach to content delivery across its ecosystem.

kautuk_sahni
Community Manager
Community Manager
March 5, 2025

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Kautuk Sahni