Managing digital product media from creation to publishing is a complex process with stakeholders throughout the business – from marketers and commerce managers to designers and creative agencies – each with different systems and processes for their piece of the puzzle.
With so many people and systems involved, this process can be time-consuming, inefficient, and frustrating. Creating a content supply chain that enables each part in the chain to use tools they are familiar with is key to a successful integration. Simplifying the way in which you interact with assets allows you to spend more time on feature enhancements for your site and deliver a better experience for your users.
Content Supply Chain with a Connected Asset Solution
Experience Manager Assets is a best-of-breed solution that has long led the market in Digital Asset Management. Adobe Creative Cloud continues to be the default choice for rich digital asset creation. Magento Commerce is an industry-leading enterprise commerce solution. Each system individually excels at providing value to your digital experience, however, communication between these systems is challenging.
The Bounteous Connector for Magento Commerce and Experience Manager Assets provides a solution for this problem and enables a dramatic increase in content velocity for delivering a rich digital commerce experience.
The content supply chain created with this connector enables your creative team to continue using the tools they are most accustomed to, without the need to ramp up on new technologies or deal with painful import/export processes for providing the digital content team with assets.