Adobe Summit 2023 | Adobe Campaign Lab - Data-driven Strategies with Adobe Campaign v8

Summit 2023 Registration: https://summit.adobe.com/na/
Hands-on Lab: Data-driven Strategies with Adobe Campaign v8
Marketers and IT need to be agile and scale personalization strategies as they orchestrate customer experiences across channels. Get hands-on experience with Adobe Campaign to leverage big data to personalize your campaigns and maximize your results.
Highlights:
- Explore big data in real-time and create audiences at scale
- Understand Adobe Campaign architecture and performance with big data
- Plan, launch, and measure cross-channel campaigns that incorporate personalized email and SMS messages
Session Schedule
Tuesday, Mar 21 | 4:30 PM - 6:00 PM PDT
Speaker(s)
- Thomas Jordy, Product Manager, Adobe
- Arthur Lacroix, Sr. Product Marketing Manager, Adobe
Product(s)
Adobe Campaign
Full Schedule
Q&A
Please use this thread to ask questions related to this lab.
