Adobe Summit 2023 | Adobe Campaign Lab - Data-driven Strategies with Adobe Campaign v8

[Sukrity_Wadhwa]

Summit 2023 Registration: https://summit.adobe.com/na/

Hands-on Lab: Data-driven Strategies with Adobe Campaign v8

Marketers and IT need to be agile and scale personalization strategies as they orchestrate customer experiences across channels. Get hands-on experience with Adobe Campaign to leverage big data to personalize your campaigns and maximize your results. 

Highlights: 

• Explore big data in real-time and create audiences at scale 
• Understand Adobe Campaign architecture and performance with big data 
• Plan, launch, and measure cross-channel campaigns that incorporate personalized email and SMS messages 

Session Schedule

Tuesday, Mar 21 | 4:30 PM - 6:00 PM PDT

Speaker(s)

• Thomas Jordy, Product Manager, Adobe
• Arthur Lacroix, Sr. Product Marketing Manager, Adobe

Product(s)

Adobe Campaign

Full Schedule

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Q&A

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