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☕ [Adobe Campaign Community Q&A Coffee Break] May 12th, 8am PT: Scott Segrin, Eric Knee, David Loyd, Peter Mancuso - Adobe Campaign Enterprise Architecture Team☕

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Administrator

Register here for this Adobe Campaign Community Q&A Coffee Break.

Join us for our next Adobe Campaign Community Q&A Coffee Break, on Thursday, May 12th, 2022 @ 8am PT

 

We'll be joined by a team of Adobe Campaign Enterprise Architects, namely

  • Scott Segrin, aka @scotts44930614, Manager - Enterprise Architecture
  • Eric Knee, aka @ericknee, Principal Enterprise Architect
  • David Loyd, aka @dloyd, Principal Enterprise Architect
  • Peter Mancuso, aka @peteamancuso, Enterprise Architect

They all will be signed in here to the Adobe Campaign Community to chat directly with you on this thread to take your Adobe Campaign questions pertaining to their areas of expertise: 

  • Adobe Journey Optimizer - Adobe Campaign Classic Integration
  • Adobe Journey Optimizer – Technical Q&A

 

REQUIREMENTS TO PARTICIPATE 

  • Must be signed in to the Community during the 1-hour period 
  • Must post a Question about Adobe Campaign Coffee Break topic on this thread
  • Think of this as the Adobe Campaign Community equivalent of an AMA, (“Ask Me Anything”), and bring your best speed-typing game

 

INSTRUCTIONS

  • Click the blue “Reply” button at the bottom right corner of this post
  • Begin typing your Question addressing to either one of them or you can even tag them all

 

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Scott has over 10 years of experience in both campaign management with a concentrated focus on technical integrations and architecture. Scott has held roles as a Campaign Architect, Multi-Solution Architect, and most recently as an Enterprise Architect focused on Adobe Experience Platform. Scott uses his expertise and passion for problem solving to make recommendations for optimization, technical solutioning, and emphasizes adherence to best practices.

 

 

 

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Eric Knee is a Principal Solution Architect at Adobe with a core focus on the Adobe Experience Platform. He brings deep expertise in how the Experience Platform is architected and implemented from his involvement in leading many of the early beta’s and POC’s dating back to early 2018. His passion is working with customers to understand and solution their most complex problems. He brings 13+ years’ worth of hands-on experience from IT and marketing where he architected, implemented and ran and operated CRM, analytics, and personalization systems as both a consultant and practitioner.

 

 

David Loyd Head Shot.jpgDavid Loyd is a Principal Enterprise Architect who has a deep background in helping marketing technology teams integrate with Adobe solutions. David has spent time as an Adobe customer himself as a Director Marketing Operations among other roles. David brings a fresh and unique perspective to the table that helps advance marketing technology to prove customer value.

 

 

 

 

 

Peter.pngPete has more than 10 years of experience in digital marketing, mostly in campaign management focusing on implementations as well as run and operate. Pete has held roles as a Campaign Technical Architect, Campaign Technical Account Manager, and most recently Enterprise Architect focusing on Adobe Experience Platform. Pete utilizes his technical expertise and problem solving skills to make recommendations for customer success, by focusing on best practices.

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12 Replies

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Community Advisor

Yay!! Looking forward to hearing more about Adobe Journey Optimizer during this sesssion. 

 

Thank you so much.

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Level 3

Welcome to the coffee break. Looking forward to answering any questions you have. 

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Administrator

Hi @scotts44930614, @ericknee, @dloyd, & @peteamancuso

Thanks for taking the time to answer our questions today. One of the questions that we see a lot of customers pondering is that how will the Adobe Campaign Classic and Adobe Experience Platform integration work with Adobe Campaign v8? Are there any new features that will there be with a v8 integration? And, do we have a blueprint coming for it?

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Level 3

In V7 the integration is done through AEP Destinations by file transfer. With V8, the integration will be tighter between ACC and AEP and the file transfer mechanism will be removed and it is planned to have an audience from AEP automatically be shared to ACC without a data loading workflow in ACC.

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Level 2

Hello everyone!

Could you please highlight the major point of differences between Journey Orchestration and Adobe Journey Optimizer?

 

Thanks in advance!

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Level 2

AJO (Adobe Journey Optimizer) is an evolution of JO (Journey Orchestration) which includes the authoring and communication execution capabilities. AJO also includes Offer Decisioning.

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Level 2

Do we have email authoring with Adobe Experience Manager available in Adobe Journey Optimizer? If not, then is it in the future product roadmap and if it is, then how soon will that happen?

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Level 3

Adobe Journey Optimizer has email authoring capability. It also has the ability to insert assets through AEM Assets Essentials. Email template authoring is not yet available in Adobe Journey Optimizer.

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Administrator

Hi,

So, this question was originally posted in the Adobe Journey Optimizer Community by Community member @salvatore_dange  :
Since AJO does not provide a detailed Email Report but just aggregated results, I thought of creating a Journey to send myself a daily Alert containing the list of Profiles that were not contacted (excluded or failed).
Can you help me to understand how to implement it?

https://experienceleaguecommunities.adobe.com/t5/journey-optimizer-questions/journey-to-send-every-d...
Can the experts help with the solution to this request?

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Level 2

Trying to understand the value of the list. If there were 20 million profiles not contacted, that list too large for an email. What would you do with this list? Alternatively, you could use AEP Query Service to create a data set using a CTAS statement.

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Administrator

Thanks a lot @peteamancuso@scotts44930614@dloyd & @ericknee for taking out the time to chat with us today! This was supremely helpful to the Community. 🙂