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Level 2
April 28, 2017
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Will User Profile details passed to Analytics cloud

  • April 28, 2017
  • 1 reply
  • 1179 views

How secure is the data( user profile data i.e. DOB, age) if we configure  it for Analytics.

Will the user profile data like DOB, age be passed to analytics server , 

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Best answer by TanmayMathur

Hi, 

By default, Analytics does not capture any Personally Identifiable Information (PII).

If you want to pass it, there are some considerations to look into. You should check out these pages - https://marketing.adobe.com/resources/help/en_US/reference/c_Privacy_Overview.html & https://marketing.adobe.com/resources/help/en_US/whitepapers/cookies/cookies_privacy.html

1 reply

TanmayMathur
Adobe Employee
TanmayMathurAdobe EmployeeAccepted solution
Adobe Employee
April 28, 2017

Hi, 

By default, Analytics does not capture any Personally Identifiable Information (PII).

If you want to pass it, there are some considerations to look into. You should check out these pages - https://marketing.adobe.com/resources/help/en_US/reference/c_Privacy_Overview.html & https://marketing.adobe.com/resources/help/en_US/whitepapers/cookies/cookies_privacy.html