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Adobe Employee
isinhaAdobe Employee
Adobe Employee
May 15, 2024
Question

Visit Number not showing the correct data

  • May 15, 2024
  • 2 replies
  • 1857 views

How does the Visit Number dimension work in Adobe Analytics? Does it take into account the reporting time frame or the lifetime of the visitor?

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2 replies

pradnya_balvir
Community Advisor
pradnya_balvirCommunity Advisor
Community Advisor
May 15, 2024

Hi @isinha ,

The ‘Visit number’ dimension reports which visit the visitor is currently on. When a new visit starts, this dimension item increases by 1.

 For example, if the visitor has never been to your site before, their first visit belongs to the dimension item "Visit number 1". If this is the visitor’s 12th visit to your site, they belong to the dimension item "Visit number 12".

Refer below document:

https://experienceleague.adobe.com/en/docs/analytics/components/dimensions/visit-number

 

Krishna_Musku
Community Advisor
Krishna_MuskuCommunity Advisor
Community Advisor
May 15, 2024

@isinha Visit Number accounted to the lifetime of the visitor, not by the reporting time frame.

    Jennifer_Dungan
    Community Advisor and Adobe Champion
    Jennifer_DunganCommunity Advisor and Adobe Champion
    Community Advisor and Adobe Champion
    May 15, 2024

    Yes, as @krishna_musku said, Visit Number is a lifetime metric... so if you have a two year data retention in Adobe, you won't even see "Visit Number 1" for users that started coming to the site more than 2 years ago (and are still identified as the same user)

    Jennifer_Dungan
    Community Advisor and Adobe Champion
    Jennifer_DunganCommunity Advisor and Adobe Champion
    Community Advisor and Adobe Champion
    May 15, 2024

    This happened all in the same call:

     

    And yes, they used the Common Web SDK Plugins extension. I'll circle back with the implementation team - they clearly did something wrong!

     


    OK, this helps... and yeah, something definitely looks wrong there. Data is contradicting itself... now your question is making a lot more sense... my first answer was based on creating segments in Workspace (using Visit Number)...I haven't used the Web SDK / XDM Streams... I am not used to seeing the Visit Number in the data going to Adobe (generally that is done via processing...)

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