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terencen3759805
terencen3759805
August 7, 2018
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Video Time Spent

  • August 7, 2018
  • 1 reply
  • 1557 views

Hi,

The Video Time Spent metric is given in Seconds. This is how Google Analytics also reports viewing time. We've been told by GA that to convert seconds to hours, the calculation is to divide by 6 (not 60) to get minutes, then 60 to get seconds, so 360. Is this the same for Adobe Analytics? Or is it correct to divide by 60 for minutes and 60 for seconds?

Thanks,

Terence

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Best answer by Rydal_Williams

Terence,

This document goes into details about how video tracking is accomplished.

https://marketing.adobe.com/resources/help/en_US/sc/appmeasurement/video/analytics_video.pdf

Hope it helps.

1 reply

Rydal_Williams
Rydal_WilliamsAccepted solution
Level 4
August 25, 2018

Terence,

This document goes into details about how video tracking is accomplished.

https://marketing.adobe.com/resources/help/en_US/sc/appmeasurement/video/analytics_video.pdf

Hope it helps.

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