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SOLVED

Success Event and Referrer

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Level 8
Level 8

Hi there, 

 

May I ask:

In Workspace, by default, breakdown a success event by referrer or referrer type, will it credit to the last referrer ONLY?

For example:

Visit 1: Search from Google > Landing to Page A > Page B > Register (Event)

Visit 2: Search from Google > Landing to Page A > Click a link from external Social Media > Landing to Page B > Page C > Register (Event)

Visit 3: Search from Google > Page A > search from Yahoo > Page A > Register

 

Then, by default, if I break down Register Event by Referrer or Referrer Type, will I get:

Google: 1

Yahoo: 1

Social Media: 1

 

Referrer Type:

Organic Search: 2

Social Media: 1

 

Or Google will be credit 1 Register in Visit 1, AND will also be credit Register in Visit 2 and 3 by linear?

 

Thanks in advance.

1 Accepted Solution

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Correct answer by
Employee Advisor

Search Engine defaults to Last Touch and expires after Visit. So, Google, Social Media and Yahoo, each will be attributed 1 Register event. 

1 Reply

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Correct answer by
Employee Advisor

Search Engine defaults to Last Touch and expires after Visit. So, Google, Social Media and Yahoo, each will be attributed 1 Register event.