Product-funnel

I wounder witch metrics to use in a product funnel.

I use this one's:

Product views

Cart additions

Checkouts

Orders

Units

Revenue

Is there other metrics to use?

Regards/
Erik

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Best answer by Gigazelle

Hi Erik, this totally depends on your implementation. If you're only using default shopping cart metrics, that list appears solid.

Accepted solution

Adobe Employee

Hi Erik, this totally depends on your implementation. If you're only using default shopping cart metrics, that list appears solid.

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