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SOLVED

Omniture- Is data tracked still if the campaign id was not included in the URL suffix

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Level 1

Hello,

Our client uses Omniture and for a recent campaign, it was realized that the campaign id was not included within the URL and URL Suffix string.  Would this data be able to be found still within the datawarehouse and reassigned to the correct campaign? 

1 Accepted Solution

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Correct answer by
Level 8

Hi Andrew,

 

As Brian correctly mentioned unless the campaign ID is passed in one of the URL string parameters, it will not be captured or found in the data warehouse(since it has not been captured). 

 

Thanks

Nikhil

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3 Replies

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Level 5

Hi

You have to do little manual work.

1. Pull referring URL of landing pages and can match it with URL placed on campaigns.

2. Their count might depict instance of occurrence.

 

Regards

Devinder

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Correct answer by
Level 8

Hi Andrew,

 

As Brian correctly mentioned unless the campaign ID is passed in one of the URL string parameters, it will not be captured or found in the data warehouse(since it has not been captured). 

 

Thanks

Nikhil

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Level 9

Hi Andrew,

Unless you can discern the campaign traffic via the destination landing page or by some type of specific referrer data; there will not be a way if the unique campaign tracking parameters were left off the URL. You also might be able to estimate via traffic lift if the page was isolated to that one campaign and you have a reference period from before the campaign was active.

Best,

Brian