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Integration of organic search traffic in Adobe Analytics?

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Level 6

Hi,

is there a way to integrate organic search traffic from Google in Adobe Analytics? Keywords etc. ?

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Correct answer by
Level 10

If you are asking if it is possible to accurate track organic search as a traffic source, then yes.
Read about Paid Search detection setting in the report suite configuration >> Paid Search Detection

If your question is about how to capture search keywords the visitors typed in on the search pages prior the click-through to the site, then no.

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3 Replies

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Correct answer by
Level 10

If you are asking if it is possible to accurate track organic search as a traffic source, then yes.
Read about Paid Search detection setting in the report suite configuration >> Paid Search Detection

If your question is about how to capture search keywords the visitors typed in on the search pages prior the click-through to the site, then no.

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Level 6

yes indeed, I was meaning Keywords.

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Employee Advisor

It used to be available many years ago, but Google now strips all search keyword data to all URL requests upon entering a website.