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Impact on migration to server side tracking

Knowledgeseeker98
Level 3
Level 3

Hello fellas,

As the browsers are getting affected due to the privacy polices ,I'm planning to do some research on migrating to the server side tracking. So I'm thinking about the impact on  changes in the website we are using,  impact on the analytics/launch configurations and impact on the report and integrations. If anyone knows about these things, help me to give guidance on this.

 

 

@Andrey_Osadchuk 

@TanmayMathur 

 

Thanks

 

 

2 Replies
PratheepArunRaj
Moderator
Moderator

Dear Knowledgeseeker98,

I am little new to Server Side Tagging, however, to enable this in Launch, you need to opt for AEP (I guess). Moving the codes are secondary!

Anyhow, I will wait for others to advise you.

Thank You, Pratheep Arun Raj B | Xerago | Terryn Winter Analytics

Jayakrish
Level 4
Level 4

Hi @Knowledgeseeker98 ,
Here you go on the blog for server side implementation. I hope this may be helpful for you to decide to migrate your site on server side. However, as mentioned. You may require AEP and other related feature to move your migration.

https://www.blastanalytics.com/blog/adobe-analytics-server-side-improves-data-quality
Thank you,

Jay.