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July 28, 2021
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How to do Multichannel Visitor Tracking in Adobe Analytics

  • July 28, 2021
  • 1 reply
  • 976 views

Hi,

 

I want to track the visitors from web to app and vice versa. How to do that?

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Best answer by EricMatisoff

Hi there,

 

If you're talking about a hybrid app, then you can look into using the appendVisitorsIDsTo() method of the ECID service:

https://experienceleague.adobe.com/docs/id-service/using/id-service-api/methods/appendvisitorid.html?lang=en

The use case there is when users tap from the native app to the web.

 

If you're talking more along the lines of using an authenticated ID to link the web experience to the app experience (across devices, for example) then the solution is Cross Device Analytics, a capability available for Adobe Analytics Ultimate customers: https://adobe.ly/aacda 

 

Hope that helps!

1 reply

EricMatisoff
Adobe Employee
EricMatisoffAdobe EmployeeAccepted solution
Adobe Employee
July 28, 2021

Hi there,

 

If you're talking about a hybrid app, then you can look into using the appendVisitorsIDsTo() method of the ECID service:

https://experienceleague.adobe.com/docs/id-service/using/id-service-api/methods/appendvisitorid.html?lang=en

The use case there is when users tap from the native app to the web.

 

If you're talking more along the lines of using an authenticated ID to link the web experience to the app experience (across devices, for example) then the solution is Cross Device Analytics, a capability available for Adobe Analytics Ultimate customers: https://adobe.ly/aacda 

 

Hope that helps!