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How to calculate returning visitors in AA

Level 4
Level 4

Hi Team,


How can I create calculated metric for returning visitors or do I need to create segment for this. If yes, how can I do that.

2 Replies
Community Advisor
Community Advisor

Returning visitors are those whose Visit Number > 1.

Create a metric with the corresponding segment.


One point of clarification: Andrey's suggestion is spot on for finding users that have every been to your tracked property before. If the question is return visitors *during* the selected date range, you'll need to create a sequential segment to look for visitors that had more than 1 visit.