Discrepancy between Fallout visitor results vs Freeform table visitor results when applying segments | Community
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tthmx9
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January 30, 2024
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Discrepancy between Fallout visitor results vs Freeform table visitor results when applying segments

  • January 30, 2024
  • 2 replies
  • 1233 views

When creating a fallout visual, I noticed a difference between the unique visitors in the table vs the fallout.  It turns out it was to do with how another segment was being applied.  When the segment is applied in the Drop Segment Here box, it yields different results to when it is dropped inside the fallout (pic 3).  When it is dropped inside the fallout, it gives the same results as I see in the freeform table (pic 1 and 2); same number of visitors.  

 

What is the difference between using the segment at the top vs within the fallout chart itself?  

 

 

 

 

 

Thanks

 

 

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Best answer by Jennifer_Dungan

So there are slightly different contexts in those variations... 

 

First, you need to remember that the Fallout Reports are Sequential, meaning all the steps before must be hit, before the next step. In the Freeform table, there is no such dependency. 

 

@yuhuisg is right, seeing the definition of your segment will help.

 

However, in the Freeform table, you have raw "segment" AND "options" against Visitors

 

But in the two Fallout Reports, you have the "All Visitors" step above them... however, when you add the segment to the panel, this is impacting the "All Visitors" step, so whatever the definition of your segment is, you've reduced your "All Visitors" from 248K to 83K.. so the fallout will have a different logic applied.

 

The fact that the number went up is confusing, in the panel segment version, I would expect the numbers to be lower, but it may be something in how your segment was created....

2 replies

yuhuisg
Community Advisor
yuhuisgCommunity Advisor
Community Advisor
January 30, 2024

How is your segment defined? Can you show a screenshot of it?

Jennifer_Dungan
Community Advisor and Adobe Champion
Jennifer_DunganCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
January 30, 2024

So there are slightly different contexts in those variations... 

 

First, you need to remember that the Fallout Reports are Sequential, meaning all the steps before must be hit, before the next step. In the Freeform table, there is no such dependency. 

 

@yuhuisg is right, seeing the definition of your segment will help.

 

However, in the Freeform table, you have raw "segment" AND "options" against Visitors

 

But in the two Fallout Reports, you have the "All Visitors" step above them... however, when you add the segment to the panel, this is impacting the "All Visitors" step, so whatever the definition of your segment is, you've reduced your "All Visitors" from 248K to 83K.. so the fallout will have a different logic applied.

 

The fact that the number went up is confusing, in the panel segment version, I would expect the numbers to be lower, but it may be something in how your segment was created....

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