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Data Retention

Forum|Forum|7 years ago
May 17, 2018
1 reply
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Prior to GDPR, how long was data retained in Adobe Analytics? We understand that there is a choice of 25 or 37 months, now. Was that the same time frame prior to GDPR?

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Best answer by Waqas_Rafiq

Hi,

The standard has been 25 months, that is pre-GDPR.

Kind regards,

Waqas

Waqas_RafiqAccepted solution

Hi,

The standard has been 25 months, that is pre-GDPR.

Kind regards,

Waqas