Hey I got an ask to extract data at GUID( similar to login ID) level from adobe analytics. What are steps/ways we can acheive this. What questions I have to ask. Should i use warehouse or feeds? Or any inbuilt API's/
2) they are trying to integrate with EDP. What questions should i ask stakeholders about this. i have frequency, what cdp, volumes in mind for now.
I'm completely new to this. Any response is appreciated. Thanks!!!
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Without knowing more about how you want to get the data, this could be a hard thing to answer... first I assume you are using Adobe Analytics and not CJA.
There are certainly things to consider:
1. Depending on how much data you need to extract, and if this is going to be an ongoing or one-time process; there may be more or less options
2. Do you have the resources to massage the data
I'm sure there are more questions that will come to mind... but this is a good starting point.
Ya, its pretty much like a discovery session, so I don't have more context and this helps.
And your assumption is right, its adobe analytics.
I am good with everything but I didn't get this 'metrics like Visits or Unique Visitors that would get deduplicated'. And how will the data be when extracted data is sent to some EDP.
I think of some questions like how frequent they want data to be, do they need real time or historical, as you mentioned whats the destination etc.
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For the 'metrics like Visits or Unique Visitors that would get deduplicated' part:
Ok, so in Workspace, you might see a report like:
Page Views | Unique Visitors | ||
10 | 3 | ||
Pages | 10 | 3 | |
Page A | 4 | 2 | |
Page B | 3 | 1 | |
Page C | 3 | 2 |
So the "total" UVs is only 3, it's not 2+1+2 (5)... because the same user hit multiple pages. In the Data Warehouse, you don't get the de-duplicated total (or any totals at all)... So if you were to get this info in Workspace, and you total the data yourself, you would think that you have 5 UVs, and not 3... the more data you have, the worse the overcounting would become....
Page Views could even be impacted if you are using List dimensions, as each value in the list I believe is split into its own row... so if you have 20 items passed in a list on a single hit, it might look like 20 PVs in the Data Warehouse...
Understanding the format and frequency is something for you to consider, and when you have a better sense of that, I'd be happy to discuss some more specifics of the options (and lots of other people here would too)
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