creating a segment for cart page visit similar to bounce

Question

hi, I want to create a segment for visits in sequential order, which is the buy page > cart page, buy page > cart page > checkout page.

but also buy page > cart page (but the visitor leaves the page without any action, which is similar to bounce). In other words, I want to make a segment for a visit in which a person comes into the buy page, moves to the cart page, does nothing, and exits (same logic applied to the checkout page seg).

i tried with filtering buy page then cart page with cart page and hit depth =1 with a hit bucket. which obviously didn't gave me the cases that i want.

i also tried excluding page exists within 1 pageview but technically, it doesn't mean people with no action in the cart page.

is there any way that i can make these segments?

Jennifer_Dungan · Accepted Answer

If you know what Actions could be performed on a Cart page, that too could be helpful... I assume that if you track main menu clicks, those shouldn't count as a "cart interaction" within your definition...

I'm guessing you want to know who came to the cart and left without:

proceeding to purchase
removing items from cart
moving items to saved (assuming you have this feature)
changing the quantity
etc

While this would be a bit more involved, stipulating which actions to exclude could lead to a richer segment....

abhinavbalooni · Answer

Hey @kr8tive

Your segment with buy page and then cart page with hit depth=1 for cart page would not work as hit depth=1 would look for the first hit of the session. In this case, assuming buy page is your first page and pageview trigger as the first hit of the session, Then hit depth would attach to the buy page.

Can you share the exact segment definition you are working with for within pageview segment. We can then see what we can play with.

Cheers.

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