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SOLVED

Creating a report to measure Content Velocity?

scotth86231221
Level 1
Level 1

I'm new to Adobe Analytics, and have seen some screenshots where users created a reportlet to measure Content Velocity (pages that lead to clicks to other pages).

Would anyone be able to walk me through how I'd create that?

Any suggestions appreciated -- thanks --

1 Accepted Solution
brian_au
Correct answer by
Level 9
Level 9

Hi Scott,

Content velocity is explained in depth in the following Adobe blog posts. One important update is if you are an Adobe Analytics Admin you can enable participation on your own and no longer have to contact Customer Care.

http://blogs.adobe.com/digitalmarketing/analytics/discover-3-1-media-quick-wins-content-velocity

http://blogs.adobe.com/digitalmarketing/analytics/discover-3-1-media-quick-wins-cross-visit-particip...

Best,

Brian

View solution in original post

4 Replies
brian_au
Correct answer by
Level 9
Level 9

Hi Scott,

Content velocity is explained in depth in the following Adobe blog posts. One important update is if you are an Adobe Analytics Admin you can enable participation on your own and no longer have to contact Customer Care.

http://blogs.adobe.com/digitalmarketing/analytics/discover-3-1-media-quick-wins-content-velocity

http://blogs.adobe.com/digitalmarketing/analytics/discover-3-1-media-quick-wins-cross-visit-particip...

Best,

Brian

View solution in original post

iamgr7
Level 1
Level 1

Hi Brian,

 

These are now expired. Could you point me to another page if you know?

 

Thanks,

Gaurav

kamgir
Level 2
Level 2

Hi brian au

Does adding this metric against any dimension provides the same context? I want to apply it against "Last touch channel" to see how much additional page views or engagement a particular marketing channel has generated? Does it make sense? Please suggest/

Regards,

Kamal

ptrost
Level 2
Level 2

I know its been a few years since you asked, but Adobe now has this as a  standard metric in Workspace. yay!