Beantwortet

Component to measure inflows from other page

Forum|Forum|5 years ago
September 18, 2020
2 Antworten
1294 Ansichten

Hi team.

I am new to Adobe Analytics and need to create a Workspace for a campaign.

We put the banner and the link of a campaign landing page at other pages within our organization's website and wonder which component to measure these inflows?

Best regards,

Arisa

Analytics

Dieses Thema wurde für Antworten geschlossen.

Beste Antwort von Andrey_Osadchuk

Arisa, check if you have Activity Map enabled in your implementation. If it works, it's likely that the click-throughs from the banner to the destination page can be identified by using Activity Map dimensions. Then you may want to use Fallout to visualize the traffic coming through the banner.

yuhuisg

Community Advisor

You can use the Flow visualisation.

Then, in the left rail, click "Pages" to show all of your tracked pages. Find the one you want to report on inflows, and drag it to the centre dotted box in the Flow visualisation. AA will then build a flow report for you, showing inflows (and outflows) through that selected page.

Happy analysing!

Andrey_Osadchuk

Level 10

This will not work unless the banner is the only link on the page that is referring to the destination page (part of the traffic may be driven by the banner, the rest by the "organic" links). Ideally, the banner link should be tagged similar to how it's done external campaigns.

Andrey_OsadchukAntwort

Level 10

Arisa, check if you have Activity Map enabled in your implementation. If it works, it's likely that the click-throughs from the banner to the destination page can be identified by using Activity Map dimensions. Then you may want to use Fallout to visualize the traffic coming through the banner.

A

Arisa_YAutor

Thank you Andrey, it seems Activity Map and fallout is the right fit.

Anmelden

Login über soziales Netzwerk

Willkommen

Login über soziales Netzwerk

Scanne Datei nach Viren

Diese Datei kann nicht heruntergeladen werden