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October 19, 2020
Question

Calculate page value

  • October 19, 2020
  • 1 reply
  • 1621 views
Hi 🙂 I need to create the metric "page value" (like Google Analytics). To do that I found 2 possibilities: - create a custom metric revenue (with attribution model linear with visit as a lookback window) / page views - create a new event "revenue" with participation active and divide this new success event for page views Is it correct?
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1 reply

BrianTophamAdobe
Adobe Employee
Adobe Employee
September 20, 2023

Yes, that is correct. 

The easiest (and probably best) solution would be to create a Calculated metric of Linear (or participation) Revenue. Then, pull the metric into a Pages report. The advantage of this method is that the linear allocation could be for Visit OR Visitors (within the lookback window).

Putting revenue into a customer event and turning on participation would NOT give you the flexibility of Visitor (look-back). It would also be more work.