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March 30, 2023
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Average Time on Site

  • March 30, 2023
  • 1 reply
  • 735 views

Hi all,

 

I want to see "Average Time on Site" by page.

Which item is proper to break down each page?

If I use "URL" segment like below, URL is both including original URL and tagged URL, so there's  duplicate.

I would really appreciate if you can help me.

 

Thanks !

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Best answer by Jennifer_Dungan

By "Original URL" and "Tagged URL" (since I can see you blurred your data for privacy) I am assuming that you are talking about query string parameters?

 

i.e.

site.com/something

vs

site.com/something?cid=123

 

Which is causing the URL to have multiple variants

 

 

You could try use Page (which the name should be consistent, unless your page name changes), or you could try creating a classification on your URL dimension to remove all query strings, so that the variations will collapse together into one row? Or you could set up a separate eVar for tracking something like "Canonical URL" (if you have multiple sites sharing content, and your SEO Canonicals are set up correctly, this would also allow content that is shared across multiple sites to collapse into a single row - so that you can get the average time across all sites)

By this I mean:

siteA.com/pageX   (canonical is siteA.com/pageX)

siteA.com/pageX?cid=123 (canonical is siteA.com/pageX)

siteB.com/pageX (canonical is siteA.com/pageX)

siteC.com/pageX?cid=635 (canonical is siteA.com/pageX)

 

By tracking the Canonical URL, all 4 URL variants across 3 sites would be recorded as "siteA.com/pageX"

1 reply

Jennifer_Dungan
Community Advisor and Adobe Champion
Jennifer_DunganCommunity Advisor and Adobe ChampionAccepted solution
Community Advisor and Adobe Champion
March 30, 2023

By "Original URL" and "Tagged URL" (since I can see you blurred your data for privacy) I am assuming that you are talking about query string parameters?

 

i.e.

site.com/something

vs

site.com/something?cid=123

 

Which is causing the URL to have multiple variants

 

 

You could try use Page (which the name should be consistent, unless your page name changes), or you could try creating a classification on your URL dimension to remove all query strings, so that the variations will collapse together into one row? Or you could set up a separate eVar for tracking something like "Canonical URL" (if you have multiple sites sharing content, and your SEO Canonicals are set up correctly, this would also allow content that is shared across multiple sites to collapse into a single row - so that you can get the average time across all sites)

By this I mean:

siteA.com/pageX   (canonical is siteA.com/pageX)

siteA.com/pageX?cid=123 (canonical is siteA.com/pageX)

siteB.com/pageX (canonical is siteA.com/pageX)

siteC.com/pageX?cid=635 (canonical is siteA.com/pageX)

 

By tracking the Canonical URL, all 4 URL variants across 3 sites would be recorded as "siteA.com/pageX"

hanseoAuthor
March 31, 2023

Exactly what I was struggling with.

Really appreciate, i'll try that you told me.