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July 19, 2019
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Adobe Tagging

  • July 19, 2019
  • 2 replies
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I am new to Adobe Analytics, I have implemented my website to Adobe analytics. I am currently doing a promotion of some products that are on a specific page. I wish to track the hits and conversion on this specific page after the advertisement.

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    Best answer by kumararajak

    Hi Gideon,

    Assuming you did not pass any tracking code, use the following to get hits

    Report builder: Use Pagepathing report

    Site catalyst: Next page

    Workspace: Page flow

    For conversion, eg: Page1(homepage) and Page 2(Promotion page)

    1. Page 1 Page views
    2. Page 2 pageview(using pagepathing method from page 1 to page 2).
    3. Calculate page 2/Page 1

    Incase you want to track using tracking codes then please try the below,

    1. Declare a unique tracking code as a query string in the link which links to the Promotion page

         Example: http://example.com/promotion/p1?PID=12345

    2. Configure the conversion variables in Adobe report suite

    3. Now tag the Custom eVar  and events.

    Refer here for more details Using s.linkTrackVars and s.linkTrackEvents

    Let me know if you need more guidance.

    Regards,

    Kumararaja K

    2 replies

    kumararajak
    kumararajakAccepted solution
    July 19, 2019

    Hi Gideon,

    Assuming you did not pass any tracking code, use the following to get hits

    Report builder: Use Pagepathing report

    Site catalyst: Next page

    Workspace: Page flow

    For conversion, eg: Page1(homepage) and Page 2(Promotion page)

    1. Page 1 Page views
    2. Page 2 pageview(using pagepathing method from page 1 to page 2).
    3. Calculate page 2/Page 1

    Incase you want to track using tracking codes then please try the below,

    1. Declare a unique tracking code as a query string in the link which links to the Promotion page

         Example: http://example.com/promotion/p1?PID=12345

    2. Configure the conversion variables in Adobe report suite

    3. Now tag the Custom eVar  and events.

    Refer here for more details Using s.linkTrackVars and s.linkTrackEvents

    Let me know if you need more guidance.

    Regards,

    Kumararaja K

      ashokkumarm
      ashokkumarm
      July 19, 2019

      Hi Gideon,

      If you are running your campaign in 3rd party domain means you can try the following process,

      "Last Touch Channel > Last Touch Channel Detail"

      By default Adobe captures 3rd party domain as "Referring Domain", you directly put conversion metric to the Referring Domain and get the details easily.

      This is the one of the option. Hope it helps you.

      Regards

      Ashok

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