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SOLVED

ADOBE ANALYTICS - PAGE BY LAST TOUCH CHANNEL

Federica23IT
Level 2
Level 2

Hello to all,

I would need to understand how to have the "pages by last touch channel" view.

Can someone help me?

Thank you!

1 Accepted Solution
Gigazelle
Correct answer by
Employee
Employee
  1. Open Analytics, and go to workspace. Create a new project
  2. Drag the 'last touch marketing channel' dimension into the workspace
  3. Drag the 'page' dimension on top of each last touch channel value
  4. Replace the occurrences metric with the one you want to use

This should give you the exact data you're looking for.

View solution in original post

2 Replies
Gigazelle
Correct answer by
Employee
Employee
  1. Open Analytics, and go to workspace. Create a new project
  2. Drag the 'last touch marketing channel' dimension into the workspace
  3. Drag the 'page' dimension on top of each last touch channel value
  4. Replace the occurrences metric with the one you want to use

This should give you the exact data you're looking for.

View solution in original post

ursboller
Community Advisor
Community Advisor

or use the single dimensions of the „last touch“ (marketing channels) as columns below the metric and use „custom conditional formatting“ to get a nice table ...