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Adobe Analytics Coffee Break: On Monday, January 30 at 10am PT, the NOAM User Group led by Jennifer Dungan and Jeff Bloomer will be joining us to answer your Analytics related questions. To register and for more information, follow the link to the right.

訪問者数の定義

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Level 1

訪問者数をカウントする際の定義が知りたいです。

リスティング広告のクリック数とAA上での訪問者数に大きなずれがあり、

クリック後訪問者としてカウントされるためのロジックを教えて頂きたいです。

1 Reply

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Level 2

This may help:

Unique Visitors (ユニーク訪問者)

https://experienceleague.adobe.com/docs/analytics/components/metrics/unique-visitors.html?lang=ja

Visits (訪問数)

https://experienceleague.adobe.com/docs/analytics/components/metrics/visits.html?lang=ja

 

Take a look at this for why there might be a difference between visits to your site and ad clicks volume (サイトへのアクセス数と広告のクリック数に違いがある理由の詳細). https://www.morevisibility.com/blogs/analytics/why-are-my-visits-different-from-my-clicks.html#:~:te....

 

Does that help? (それは役に立ちますか?) 😀