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Virtual report suite data flow to datafeed

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7/29/24

Description - Hello, I am the Technical Program Manager from AWS Web Analytics team. My team is managing the Adobe Analytics implementation and reporting for AWS product and marketing sites.We have an internal data lake where we sent adobe analytics data (Global report suite) via Data Feed. I am looking for virtual report suite's availability to select when we set up data feed to downstream system from adobe analytics.

 

Why is this feature important to you - This feature is important because in AWS we send adobe analytics Global report suite data feed to our downstream AWS S3 location to be consumed by BI tool. This will help to send the relatively bot free data which we capture in Virtual report suite by applying a segment to discard the bot traffic.  This will help reduce the duplicate manual effort to maintain the same bot segment logic in BI tool and we can bring better data quality for both the systems.

 

How would you like the feature to work - This feature should work for adobe analytics data feed application.

 

Current Behavior - Currently my team manages bot filtering segment in adobe analytics and also my stakeholders from downstream BI team team also maintains the same bot filtering to their system. Our virtual report suite contains bot filtering segment but we can not send virtual report suite data to datafeed. This is duplication of effort and time to provide parity between adobe analytics data vs downstream BI tool which consumes adobe analytics data.

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