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Coffee Break: Join us on Wednesday, April 5th at 10am PT to chat with Ben Gaines, Director of Product Management for Adobe Analytics. Ben will be online to answer your Analytics and Adobe Summit questions.

Days as a Metric in Adobe Analytics


Level 1


Description - Requesting for a new Metric to be added, which will give the number of Days a user visited a Page / Feature in a specific time period.

Why is this feature important to you - Since the past few months, we have been getting a lot of asks on the Day frequency for users to a construct, which is not available in Omniture currently. With multiple new features being added to Flipkart, this has become a critical metric for us, to monitor the stickiness of users.

How would you like the feature to work - For the overall platform or any specific page, we can get Visits or Visitors. 'Days' as a metric will give us the count of the number of Days in a date range that the user visited.

Current Behaviour - There is no metric which will tell us the number of Days a user visited on the platform or a particular construct. A lot of analyses are blocked due to this.

1 Comment


Level 1


You could use the Approximate Count Distinct function to create a calculated "Days" metric. It's only going to return a count for days that have a value, but it sounds like that's what you want. 


Here's an Analytics Demystified article explaining how to create a 'Daily Average Visits' metric. You'd use the same concept, just take out the Visits part. Should look like this:



This is going to be Approximate, meaning that sometimes it will be off by a small percentage, but hopefully it will work for you.