Company of Visitor Identification !!

Harsh_Kabra

25-07-2017

In adobe, we have a bunch of Geographical reports like, Cities, Region, Country, etc. To the best of my knowl(edge, these reports are populated based on the Location of the Visitor using the information from IP, User-Agent,etc. Although, these reports wouldn't be 100% accurate in certain scenarios like, using VPN, Masking, etc but in most of the cases it is safe to say that the accuracy is good enough to conclude anything significantly.

IDEA: Now that we agree that these reports are very useful and accurate enough for our analysis, why can't we have a similar set of reports using the same technological sources like , IP Addresses, User-Agents, etc to let us know the following:

1. Name of the Organization/Company of Visitor (Very useful for B2B Analysis)

2. Size of Org

3. Industry Type

4. No. of Employee

...................................

.......................................... and many such reports.

1 Comment (1 New)
1 Comment

ericmatisoff

Employee

27-07-2017

Hi Harsh Kabra​ - this is currently possible via a partner of ours, DemandBase. You may want to check them out - especially valuable for B2B, and integrates really well via Data Connectors into yourAdobe dataset.