Bring back 'Login As User'

+1 that

Not only that, could you add the functionally to reset password for individual users on Marketing.adobe.com Admin console.

Many a times, our users are senior executives and members of senior leadership team who do not have time to go through their emails to reset passwords and stuff. These functionalities will help us fix their accounts without involving them too much.

Thanks!

Very important feature indeed!

Please bring it back! we need a way to help end users (and check credentials)!

Yes. Yes. YES!!!  Had an end user that's a Director reach out because she couldn't login.  She tried to reset her password herself with no luck (she never received an email with instructions/link).  Short of reaching out to Client Care to reset, I had no options to help her.  Please bring it back ASAP!!

I just cited this very same reason as an example (below).  Very frustrating and does not reflect well on us as the SMEs/Admins OR on Adobe...

and set up expiration on user accounts in the Admin Console in the Cloud not in the legacy UI <-- please more power to admins so we could better troubleshoot and assist users

+1

Please bring this back! It's essential for when I'm troubleshooting user queries!

We urgently request this feature to be added to the new EC Admin Console! We not only need this feature to quickly assist internal users but also to troubleshoot, as previously mentioned by others already. This feature saves us a lot of hassle and time and our internal customers using Analytics expect that we have this functionality to support them quickly. Again, please bring back this feature!

We have the same problem