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[On-demand Webinar] Start smart with CJA: Strategy, setup & answers to your most overwhelming questions

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Join Adobe CJA champions and Experience Maker award winners Katie Klein and Lokesh Alluri as they dive deep into customer journey analytics (CJA) and explore its transformative potential for your business.

What you'll learn:

  • Understanding CJA: Learn what CJA is and how it differs from AA.
  • Strategic framework: Discover the steps for data ingestion, enablement, and adoption to maximize ROI.
  • Web SDK insights: Find out if Web SDK is necessary for CJA and explore alternatives.
  • CJA vs. AA: Understand the relationship between CJA and AA, and explore options for integration.
  • Profile data importance: Learn about the significance of profile data and how to overcome related challenges.
  • Implementation best practices: Get tips on use case-driven approaches, scalable data ingestion, and establishing governance practices.
  • Examples of CJA capabilities: See real-world examples of what CJA can achieve.

What if I don’t have CJA? No worries! Whether you're interested in what CJA implementation looks like or just want to learn more about CJA as a product, this webinar is for you. And no pressure to buy —this is purely educational.

 

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