Image credit: Adobe Stock/Cristian
Surprise! Just when you were starting to get excited for Adobe Summit London I’m thrilled to announce the return of Analytics Rockstar to London! This fun session is sure to be a highlight, bringing together the brightest minds in Adobe Analytics to share their top tips and tricks. If you’ve attended Summit in-person or virtually before, then you might have witnessed this fun, fast-paced, and informative breakout session where real Adobe Analytics users share their top tips and tricks. Is 2025 the year you decide to climb up on stage to share your own special tips and tricks?
To be considered for the Analytics Rockstar competition, you must submit your two best Adobe Analytics or Adobe Customer Journey Analytics tips using this online form. To give some context for the kinds of tips we’re looking for, here’s what each panelist presented at Summit 2025's Analytics Rockstar session:
Jeff Bloomer (Supervisor, Digital Analytics, Cardinal Health) discussed Accelerating Your ICID Results With Precision, and Dynamically Enhancing Your ICID.
Jennifer Dungan (Optimization Manager Analytics, Torstar) provided tips on Reporting By Content Data, and Campaigns/Marketing Channels For Mobile Apps.
Mandy George (Sr. eCommerce Analyst, Staples Canada) shared tips on Calculating Weighted Comps, and Using Regressions to Estimate Missing Data.
Trent Thayne (Sr. Consultant, Digital Analytics & Insights, BlastX Consulting) offered tips on the Journey Canvas For Winning Or Losing With Your Redesign, and Game-Winning Marketing Channels.
We’re looking for tips that can help your peers in digital analytics to uncover new and deeper insights or perform their daily tasks more efficiently or effectively. Ultimately, your judges will be the session attendees in the audience as they will be given the opportunity to vote for their favorite tips live in the session. Ideas don’t have to be overly complicated or technical to be well-received, and you may be surprised how beneficial your ideas could be to others.
Participating in this session will be a great opportunity to establish your personal brand within the industry, share your expertise with grateful peers, and even win some cool prizes! All submissions must be received by Wednesday, June 18, 2025. We’ll reach out to all of the applicants the following week with next steps.
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