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A
alex.stanton
Level 7
January 21, 2016
Question

SurveyMonkey integration

  • January 21, 2016
  • 4 replies
  • 4934 views

Is anyone using the SurveyMonkey integration? Any feedback?

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    4 replies

    Josh_Hill13
    Josh_Hill13
    Level 10
    January 21, 2016

    Hi Alex,


    What questions did you have? I've investigated it pretty heavily last summer and thought it was a great integration.

    A
    alex.stantonAuthor
    Level 7
    January 21, 2016

    It seems like a great integration for what I saw and I wanted to hear the opinion of the community.

    A
    Anonymous
    January 21, 2016

    I have been using it very successfully.  Basically, it allows you to create your survey in SurveyMonkey and send with marketo.  Then the responses are logged as an activity and you can trigger off of any answer or combination of answers

    Josh_Hill13
    Josh_Hill13
    Level 10
    January 21, 2016

    Yep. Some thing to consider:

    • Since the survey data is in a log, you can trigger to push some values into fields. (Not that I'd suggest pushing all the survey data)
    • Needs the Enterprise subscription for SM. Not that expensive actually.
    • this is much better than Qualtrics and other tools for the integration.
    A
    Anonymous
    January 21, 2016

    Hi Alex,

    I really like the SurveyMonkey / Marketo integration. Specifically, being able to track different survey metrics, such as answers, completion, drop offs, and trigger campaigns based on this. Also, creating lead scoring campaign based on survey answers.

    Courtney_McAra4
    Courtney_McAra4
    Level 4
    August 16, 2016

    Bump.

    For anyone who was paying attention to this old thread from January, our Product Team just upgraded the SurveyMonkey integration.  You can now map your survey answers directly into fields in Marketo, eliminating the need to create Smart Campaigns to push values over.  Anyone with Version 1 was automatically upgraded the new and improved edition.

    If you have any questions feel free to reach out!

    T
    Tim_Madel1
    Level 3
    August 16, 2016

    Courtney,

    Would love to learn more.  Last we checked though the integration was pretty expensive....

      Courtney_McAra4
      Courtney_McAra4
      Level 4
      August 16, 2016

      Hi @Tim Madel​

      We still have our listing on LaunchPoint​ with some details and screen shots, or (if you want to follow me back) we can PM here within the Community!

      You can always email me directly at courtneym@surveymonkey.com.

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