Marketo Certification

Very quickly some points I would say are:

• You will learn things preparing for your test you didn't know, which will make you even better.
• You will become more attractive to future employers.
• Demonstrates your knowledge - Internal stakeholders will take your advice onboard more if they recognise you as a platform expert.
• Makes you more of a lynchpin within your current org. Its harder to find and replace an MCE member of staff like for like, compared with a "marketing automation person".
• It can help justify a pay rise.
• You can more easily get another job. If applying for another Marketo job having an MCE cuts out a lot of needless questions to try and prove your knowledge, and can also help separate you from other people.

Absolutely Agree to all the above points stated by Gerard, Brooke and Amy!

Confident will boost.

People view will change and in current organisation you will be more stronger.

Better opportunity for next phase of career, and hope the future employer/interviewer will ask less question as you are MCE with year's of experience (lol).

The prep alone will teach you a lot of things you didn't know about Marketo. I recently just got certified (after working with Marketo for 3 1/2 years) and it definitely makes an impact when working with various stakeholders. They'll see you as a subject matter expert, and this can be a great thing for the present and for future opportunities. If your company can back you up to get certified, even better, because it means they want to you improve and grow your skills.

For me, the first time I was certified it was for the recognition and accompanying pay raise I would get with my then-employer. Just having the certification has helped immensely with finding work, I get more recruiting emails and am a better candidate for roles I am interested in. I've been using Marketo for 5ish years now and I still think the prep for the exam is useful for me. Sometimes I find new tidbits of information that have changed since my last exam or am reminded of a feature I don't use as often.

As someone who hires Marketo experts, I wouldn't necessarily view MCE as a replacement for experience, but I'd wonder why someone never got certified if they had a decent amount of experience. I rarely see candidates who have more than a couple years experience who haven't taken the exam at least once, even if they don't keep it current.

Agree with all above. I've been certified for 3 years. And will renew my certificate for sure when the time is up. The bottom line for me is it makes me stand out quickly from the others who don't have it. I've asked Marketo Education group how many people got MCE 2 years ago. During that time, there were about only 3,000 worldwide.