[Event Recap] MEGA-WUG: Building Your Workfront Career: Learn From the Experts

Something that I heard at Summit that really resonated with me is that soon enough there is going to be a need for AI Agent Managers. I wouldn’t consider this an Admin role and if you can get familar with AI Agent best practices early you will have a leg up on the competition.

Other roles would be, Project Managers, Program Managers, Portfolio Managers, Campaign Managers. Anything in the Creative Operations, or Marketing Operations space would be appropriate. You could also go into the Training direction and specialize there.

All of the above. Depending on where you are now, you may be seeking to grow into manager, sr manager, or director roles; in those instances I recommend looking at who owns Workfront and who are the main stakeholders of the platform. Maybe it’s an IT Lead, or the Director of Marketing Technology. There’s also the workflow and who owns the processes which might be a Senior Project Manager or a Program Manager or the Director of Campaigns.

If you wish to remain an individual contributor there’s System Admin, Fusion Developer, and Product Owner. You could also become a Consultant working on a larger implementation team. There’s also niche roles such as Resource Manager.

The biggest hiccup in the integration (using the plug-in/native option) is getting your IT team to approve the request. But once you find the right person who can, then it’s a gamechanger with easily pulling documents from SharePoint and getting/making updates from Teams. 

A few things that immediately come to mind:

• In addition to your brag book of compliments and accomplishments that you’re saving from your emails.
• I recommend starting a Text Mode Library, there’s so much great text mode examples in ExL and Community and it’s great if you can organize them in a way that can be easily exported.
• As you finish a project/task/issue take some qualitative and quantative stats such as how many people affected, the percentage change (maybe you reduced the number of fields by 20% or users are now getting back 2% of their day), the teams this benefits. You can then run a report that gathers all of these stats in one place and export the XLSX or PDF so you have those stats for your annual review/resume/website/interview questions
• Create a Reporting Elements Report that lists out the filters, views, and groupings of each report so you have an easy record of the reports you created and can reuse elsewhere
• Export Fusion scenarios as json so you can Import them to other systems
• Download a copy of your training materials and system documentation
• Take certification exams, ExL Courses, & LinkedIn Courses and add the verification link to your LinkedIn Profile
• Write Perspectives or volunteer to speak at various events and keep a copy of your presentation

PLEASE NOTE: this is going to vary based on your organizations rules around what you can and cannot save or claim as your own so be sure to remain compliant!

Great question Bryna. If you haven’t already please post this as a separate Community topic so it isn’t buried under this event and I’m sure some others will happily chime in as well.