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LynnTCL
Level 2
February 10, 2026
Question

Unequal segmentation split

  • February 10, 2026
  • 1 reply
  • 23 views

I would like to enquire on the below (Screenshot 1) scenario for the numbers. I queried the base of 548 and split based on certain criteria, resulting in a branch with 97 and 451. At this point in time, the amount still adds up to 548. In Segmentation 72 and 74, the branches are split equally into 2 branches, Screenshot 2. However, in this split, there were 1 missing from each of the segments. Can I check will there be a case/ setup that will make sure all that is targeted will receive something?

 

Screenshot 1

 

 

Screenshot 2

 

    1 reply

    L
    LynnTCLAuthor
    Level 2
    February 24, 2026

    Hello, are there anyone who can enlighten me on this please?

    ccg1706
    Community Advisor
    ccg1706Community Advisor
    Community Advisor
    March 21, 2026

    Hello ​@LynnTCL,

     

    Reviewing your screenshots, can you check under configuration if the option Generate complement is enabled? That will ensure that any left records are included rather than being dropped from the split. 

     

    Remember to take into account that, even if the segmentation accounts for the full population, the final delivery total may still be lower due to exclusions during the analysis phase. 

     

    Hope it helps, and if not don’t hesitate on writing back. 

     

    Best regards, 

    Celia

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