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lindsay_morriss
October 3, 2017
Solved

High number of Mirror Page clicks

  • October 3, 2017
  • 4 replies
  • 1459 views

Hi, my company has starting using new email templates and I've noticed there has been a significant increase in the # of clicks on the mirror page (to view in browser). Why would this be happening and is this something to be concerned about?

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Best answer by lindsay_morriss

Hi Florent,

Yes, we reviewed them recently. We believe the answer has to do with how the "View in Browser" link is displayed in the email. Currently, it is promptly displayed in the upper right-hand corner of the template, so it looks more like a CTA. I've suggested that this link is made less noticeable.

Thanks for following up.

Lindsay

4 replies

florentlb
florentlb
Level 10
October 10, 2017

Hi,

Do you perform inbox/mobile rendering checks with your templates? If they are more complex, maybe some email providers have more trouble displaying the message in their app, leading to more views in browser.

If you have a way to check this for different email providers like gmail, apple mail, and so on, and for different devices (mobile phones, tablets, computers) as well, that could be a start.

Let me know if you find anything,

Florent

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lindsay_morrissAuthor
October 16, 2017

Hi Florent,

That makes sense. I'll have to investigate a bit further internally, as another team manages the development of these templates. However, thank you very much for your response and input.

Best,

Lindsay

florentlb
florentlb
Level 10
October 31, 2017

Hi Lindsay,

Were you able to have a deeper look at the templates?

Let me know,

Florent

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lindsay_morrissAuthorAccepted solution
October 31, 2017

Hi Florent,

Yes, we reviewed them recently. We believe the answer has to do with how the "View in Browser" link is displayed in the email. Currently, it is promptly displayed in the upper right-hand corner of the template, so it looks more like a CTA. I've suggested that this link is made less noticeable.

Thanks for following up.

Lindsay

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