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NeelamBakre
Level 3
Jul 28, 2021 6:38 PM UTC
Solved

Image to display in Gmail inbox preview

Can we show an Image in Gmail Inbox preview? I have attached the screenshot for better understanding where in an image is getting displayed when we receive a mail in Gmail inbox.

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    Darren_Bowers
    Darren_BowersAccepted solution
    Level 9
    Jul 28, 2021 11:01 PM UTC

    Hi @neelambakre - There are some ways to get your image shown in the Promotions tab in Gmail. One is by purchasing ad space with Google. But it also seems the Gmail does some bundling of its own into Top Deals or Top Picks. Reading the blurb from Google, its not instantly obvious how they pick these, but I would partner with someone like Litmus who studies how to position for these spots in Gmail.

    Here is some more info on this feature: https://www.litmus.com/blog/how-to-utilize-the-power-of-gmails-new-promotions-tab/

    Cheers Darren

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    6 replies

    Manoj_Kumar
    Community Advisor
    Manoj_KumarCommunity Advisor
    Community Advisor
    Jul 28, 2021 6:41 PM UTC

    Hello @neelambakre 

     

    The screenshot you have shared is of an advertisement. I don't think you can add an image in the preheader.

     

    Thanks,

    MAnoj

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    Manoj  | https://themartech.pro
      Darren_Bowers
      Darren_BowersAccepted solution
      Level 9
      Jul 28, 2021 11:01 PM UTC

      Hi @neelambakre - There are some ways to get your image shown in the Promotions tab in Gmail. One is by purchasing ad space with Google. But it also seems the Gmail does some bundling of its own into Top Deals or Top Picks. Reading the blurb from Google, its not instantly obvious how they pick these, but I would partner with someone like Litmus who studies how to position for these spots in Gmail.

      Here is some more info on this feature: https://www.litmus.com/blog/how-to-utilize-the-power-of-gmails-new-promotions-tab/

      Cheers Darren

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        NeelamBakreAuthor
        Level 3
        Aug 2, 2021 4:55 AM UTC

        @13302_Bowers Thanks for your quick response . I have checked the mentioned website & tried testing the JASON-LD script along with my html. I received testing in Gmail Promotional tab but without any Image preview. Is JASON-LD supported by Adobe Classic ? Also, do we need to install AMP package In adobe for the same ?

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        nitesh_anwani
        Level 2
        Aug 6, 2021 7:00 AM UTC

        Hi @neelambakre ,

         

        After doing some google search about this image in email. It is basically called as a promotion card, which gets display in the promotion inbox folder, if Email HTML contains some additional code snippet.

         

        Adding few reference link

        https://freshinbox.com/blog/gmails-promotion-card-and-promotion-tab-changes/

         

        Regards,

        Nitesh

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          NeelamBakreAuthor
          Level 3
          Aug 6, 2021 4:39 PM UTC

          Hi @nitesh_anwani Thanks for the response. I tested HTML by adding below microdata code. I received the same in Gmail Promotions tab but without any Image preview.

           

          Microdata used for Image :

           

          <div itemscope itemtype="http://schema.org/PromotionCard">
          <meta itemprop="image" content="https://res.<domain>/res/img/EB7C0D5C5F59125555B33953183FE668.jpg" />
          </div>

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