How to import or send segment data into Target from external system? | Community
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shubhamd8650986
shubhamd8650986
Level 2
March 26, 2019

How to import or send segment data into Target from external system?

  • March 26, 2019
  • 2 replies
  • 13939 views

I'm currently working on POC to integrate Adobe Target with external system ( CRM ). I want to use existing customer segment data created & stored in CRM for web personalization. Is there a way i can share segment information with Target  in real time or batch?

Thanks

Shubham

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    2 replies

    E
    Community Advisor
    evidanaCommunity Advisor
    Community Advisor
    March 26, 2019

    I would start here.

    Customer attributes

    There are some other helpful links in the side navigation as well.

      shubhamd8650986
      shubhamd8650986Author
      Level 2
      March 27, 2019

      Thanks Eric. I will go through the details.

        Andrey_Osadchuk
        Andrey_Osadchuk
        Level 10
        March 27, 2019

        Hi Shubham,

        In case you need to implement a real-time segmentation scenario, you may want to consider CRM integration with CMS to populate customer segment or/and attributes in Data Layer that will be captured in the Target mbox parameter for segmentation and as a result personalisation.

          A
          aem-enthu27
          Level 4
          July 5, 2021

          Hi Shubham,

           

          If you have solved the issue please let us know . I am also facing the same issue .
          It would be helpful for the community

           

          Thanks 

          mohanr35700715
          mohanr35700715
          July 5, 2021

          Hi Ganesh,

          I was able to solve this problem by first associating my own ID (Third Party ID) with the AT profile using mbox parameter mbox3rdPartyId  https://experienceleague.adobe.com/docs/target/using/audiences/visitor-profiles/3rd-party-id.html?lang=en

          and then, updating the AT profile using this third party ID with the segment information using different methods such as APIs, Bulk Update, etc. http://developers.adobetarget.com/api/#updating-profiles

          A
          aem-enthu27
          Level 4
          July 7, 2021

          Hi Mohan,

           

          Glad to know that you found the solution.

           

          My scenario is little different , I am trying to integrate Segment 

          with Adobe Target .

           

          Here Segment is a Customer Data Platform (CDP), in which Adobe Target will be destination. But problem is Segment does not allow direct destination setting option for Adobe Target .

          This is the doc    I have referred .

          Please let me know , If you have come across this problem

           

          Best Regards

          Ganesh Byale

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