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TejBh
February 17, 2025
Question

Adobe Target Impression and Click Reporting in CJA through Web SDK

  • February 17, 2025
  • 1 reply
  • 708 views

We have a server side Target implementation, and also have web sdk deployed to get key events into AEP on our website. 

We have Target campaigns on web, for which we want to report out impressions and clicks on those target experiences, as standard metrics in the CJA dashboard. 

 

We have some code in the interact call as an example below which I believe captures impressions, but dont believe it captures clicks. My questions is what needs to be passed in what object for click on a target activity, such that we can report a click associated to a target activity on a page. It should also scale to a scenario where there might be more than 1 mbox/ location on the page that we are painting 

xdm: {

    _experience: {

         decisioning: {

           propositionEventType: {

               display: 1

            }, 

          propositions: [

               id

               scope

               scopedetails

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1 reply

RiteshY18
Community Advisor
RiteshY18Community Advisor
Community Advisor
February 19, 2025

@tejbh at a high level 

 - update launch to track target impression and interaction in web SDK, ensure these events flow to event schema in AEP,

- within AEP create a dataset based on the event schema and later use this dataset to create a data view in CJA

@tejbh  adding additional details here, 

refer this page CJA integration, however it depend on the your license if your org has license for required Target and CJA then work with Admin to configure / enable CJA reporting for target

https://experienceleague.adobe.com/en/docs/target/using/integrate/cja/target-reporting-in-cja?lang=en 

T
TejBhAuthor
March 2, 2025

Thanks for sharing, but we already have a high level documentation and we have seen this before. Our question is more specific to json, and target responses that need to be passed through Web sdk into AEP, and how impressions vs clicks need to have different json response, so looking if someone has implemented Target server side, and have succesfully managed to ingest impressions and clicks of Target activities through the web sdk 

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