Adobe Target creates and maintains profiles for every individual user. This profile is stored on Target edge cluster and updated real time. | Community
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Umamaheswari_Yakkala
Community Advisor
Umamaheswari_YakkalaCommunity Advisor
Community Advisor
May 27, 2020
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Adobe Target creates and maintains profiles for every individual user. This profile is stored on Target edge cluster and updated real time.

  • May 27, 2020
  • 3 replies
  • 5998 views

Hi Team, 

 

  I am new to the Targeting. what is this means "Adobe Target creates and maintains profiles for every individual user. This profile is stored on Target edge cluster and updated real-time." and is there any way that we can see these profiles in the Adobe Target?

 

Thanks In Advance

Uma

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    Best answer by Amelia_Waliany

    Hi @umamaheswari_yakkala!

    @vishalchordia was able to weigh in on your Question here during his 9/8/21 Adobe Target Community Q&A Coffee Break! 

    His answer below: 

    Uma - I'm going to answer the questions in regards to AEP. 

    • Adobe Experience Profile (AEP) provides an user interface to view a specific User profiles with all the attributes and Segments the user is part.  
    • With AEP becoming the center point for all audience related acitivies, you could use the AEP to view the user's profile 

    Thank you 🙂

    Vishal Chordia

     

    3 replies

    ambikaTewari_ATCI
    Community Advisor
    ambikaTewari_ATCICommunity Advisor
    Community Advisor
    May 28, 2020

    Hi @umamaheswari_yakkala  I would like to explain , hope this helps you in understanding.

     

    When an online visitor (lets say "X") visits a page (target is implemented on the page) for the first time, the target image request is fired to the target edge server. The visitor profile of X gets stored at target edge also and experience B of an A/B Test is served to X.

    Next time if the visitor comes to webpage within 14 days (default lifetime of an company's account), X will be treated as a returning visitor and he will served with the same experience B.

     

    No, we cannot see the profile of the visitor in dashboard. However if you have defined any profile script then you can check if you as a visitor has qualified for that profile script by using mboxTrace in the url. The info about evaluated profiles is rendered under Preview.

      E
      Community Advisor
      evidanaCommunity Advisor
      Community Advisor
      May 28, 2020

      http://developers.adobetarget.com/api/#profiles

        Umamaheswari_Yakkala
        Community Advisor
        Umamaheswari_YakkalaCommunity AdvisorAuthor
        Community Advisor
        May 28, 2020
        This link is telling us how we can ingest by using API's but not actuall what is actually a profile is. I am looking for what is the Profile ?
          Amelia_Waliany
          Adobe Employee
          Amelia_WalianyAdobe EmployeeAccepted solution
          Adobe Employee
          December 9, 2021

          Hi @umamaheswari_yakkala!

          @vishalchordia was able to weigh in on your Question here during his 9/8/21 Adobe Target Community Q&A Coffee Break! 

          His answer below: 

          Uma - I'm going to answer the questions in regards to AEP. 

          • Adobe Experience Profile (AEP) provides an user interface to view a specific User profiles with all the attributes and Segments the user is part.  
          • With AEP becoming the center point for all audience related acitivies, you could use the AEP to view the user's profile 

          Thank you 🙂

          Vishal Chordia

           

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