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Karin_Edmondson
Karin_Edmondson
Level 3
Nov 19, 2014 4:26 PM UTC
Solved

SMS using Marketo and Twilio

I am in the process of trying to integrate Marketo with Twilio to send SMS messages in a campaign. 
I have setup an account with Twilio and following the instructions in the document below.

http://launchpoint.marketo.com/assets/Uploads/Twilio-SMS-Campaigns.pdf

On page 4 it talks about an SMS Campaign that will be imported into my subscription.
It does not say when or how it would be imported.
Has anyone else done this??  Anyone have any other documentation?
Thanks,
Karin
 
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Josh_Perry1
Josh_Perry1Accepted solution
Level 5
Nov 19, 2014 4:56 PM UTC
I actually ran into this as well a couple of weeks ago.  Marketo will not give you the program to import.  You will have to do it via the webhook way by yourself.  Here are the most up to date instructions: https://community.marketo.com/MarketoResource?id=kA650000000GvliCAC

In the url area you will enter : https://[ACCOUNT_SID]:[AUTH_TOKEN]@api.twilio.com/2010-04-01/Accounts/[ACCOUNT_SID] /SMS/Messages.xml

It will be a post request type.  Request token is a form/url, and the response type is none.

Hope this helps.  
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5 replies

Josh_Perry1
Josh_Perry1Accepted solution
Level 5
Nov 19, 2014 4:56 PM UTC
I actually ran into this as well a couple of weeks ago.  Marketo will not give you the program to import.  You will have to do it via the webhook way by yourself.  Here are the most up to date instructions: https://community.marketo.com/MarketoResource?id=kA650000000GvliCAC

In the url area you will enter : https://[ACCOUNT_SID]:[AUTH_TOKEN]@api.twilio.com/2010-04-01/Accounts/[ACCOUNT_SID] /SMS/Messages.xml

It will be a post request type.  Request token is a form/url, and the response type is none.

Hope this helps.  
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Karin_Edmondson
Karin_EdmondsonAuthor
Level 3
Nov 19, 2014 5:09 PM UTC
Awesome -
Thanks for the information, I will try this and let you know how it goes.
What would we do without the community? 
Thanks again,
Karin
 
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Karin_Edmondson
Karin_EdmondsonAuthor
Level 3
Nov 19, 2014 6:57 PM UTC
Josh:

I have the webhook setup but the URL does not include the token for the person's phone.  This is what I have:
https://[ACCOUNT_SID]:[AUTH_TOKEN]@api.twilio.com/2010-04-01/Accounts/[ACCOUNT_SID] /SMS/Messages.xml
I was able to send get the webhook to trigger based on a landing page I setup:
http://info.matrixres.com/VerifyMobileNo.html
But I got this error:

<?xml version='1.0' encoding='UTF-8'?> <TwilioResponse><RestException><Code>21603</Code><Message>A 'From' phone number is required.</Message><MoreInfo>https://www.twilio.com/docs/errors/21603</MoreInfo><Status>400</Status></RestException></TwilioResponse>

Any help you can give me would be great.
Thanks,
Karin
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Karin_Edmondson
Karin_EdmondsonAuthor
Level 3
Nov 20, 2014 2:27 PM UTC
Josh -
I got it to work.  I went through your instructions again and I see what I missed.
Thanks again for all your help!! 
Karin
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TyronPr
Adobe Champion and User Group Leader
TyronPrAdobe Champion and User Group Leader
Adobe Champion and User Group Leader
May 7, 2021 8:25 PM UTC

While this post uses a different vendor it does detail how to incorporate an SMS webhook into your smart campaigns and how you can use the {{campaign.description}} token in the SMS webhook so that you can change the SMS message from smart campaign to smart campaign and still use a single webhook: https://theworkflowpro.com/marketo-sms-integration/

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