Adobe Marketo Engage General

**Posting on behalf of @Joe Reitz​**Episode 39 of Marketo-Fu delves into creating GDPR-compliant forms in Marketo. But quick disclaimer: we're not lawyers, so you should talk to your own council about your company's acceptable level of risk, policies, etc.Want to learn more about GDPR and what it means for your company? Check out the resources below for Marketo customers:Post-GDPR Engagement Success Kit​The GDPR and The Marketer: A Practical Guide for the Marketo Customer​Marketing Post-GDPR: Two Tribes of Marketing - Infographic​Still have questions or comments? Let us know in the comments below!

Is it possible to write a velocity script that references multiple custom objects? The idea would be to have a column on each table (CustomerID) that could be used to match rows on each object. Example:    #foreach ($emailAddress in $mUOOnboardingTestMUOTable_cList) #if ( ($mUOOnboardingTestTaskrayTask_cList.CustomerID.equals($mUOOnboardingTestMUOTable_cList.CustomerID)) && ($mUOOnboardingTestTaskrayTask_cList.taskName.toLowerCase().equals("kickoff")) && ($mUOOnboardingTestTaskrayTask_cList.taskStatus.toLowerCase().equals("complete")) ) $mUOOnboardingTestTaskrayTask_cList.toastGUID #else <p>Complete restaurant basics</p> #end #end    

We are seeing inferred data populate sometimes and sometimes not via the Web Service API. I've heard that inferred data populates on the second page hit? Is this true? If no inferred data is being populated does that mean that my leads are converting on their first visit? Is there any change we can make to settings so that inferred data is captured all the time?

We have a resource center with a typical flow for the unknown visitor:   For the known visitor we want to bypass the second to last step of "gets thank you page with link to asset" and provide the asset directly from the form page: @sanfordwhiteman we are using 1 form for all of our assets and I wanted to stay out of Marketo if possible to make this flow happen to reduce Marketo maintenance when adding new ones. Ideas? Thank you!

Today let’s break down WHAT touchpoints are and HOW they are created. Marketo Measure (fka Bizible) reporting hinges off Touchpoint records so it’s crucial to have a solid understanding.   At the most fundamental level, a Touchpoint is a custom object/record that Marketo Measure creates to represent the Marketing or Sales interaction that occurred. Below is a screenshot of an example Touchpoint record in Salesforce. In this example, it's a Touchpoint created by the Marketo Measure JavaScript where the Channel is Paid Search, Subchannel is AdWords.      I’m often asked by customers for a “list of all Touchpoints” or “documentation on what counts as a Touchpoint” so I wanted to write this post because based on the definition above, you can see how the answer to those questions is "it depends"! It depends on what you as a Marketo Measure user want to track with Marketo Measure and of course, what you’ve set up in your Marketo Measure Account. Naturally, this is going

Dear community,   I noticed that some users open multiple emails (e.g. one user opened 90 past emails) in one day at the same time: How can this be?  Is it a user who marked emails as read without opening them? Or a bot?   Thank you for your replies!

Hi folks,I recently uncovered this error in our system, and haven't been able to figure out why it is occurring. I have checked our field mappings, but that seems fine. This error does not occur on every record, so I don't understand why it happens on some of them. I have manually updated some records by copy/pasting the Company from the Lead in Salesforce over to the Lead record in Marketo. Silly. Not sure how to fix this via a batch either.... Would love any tips or suggestions. The error:REQUIRED_FIELD_MISSING: Required fields are missing: [Company]\n

I currently have an email script I am using to populate a time, and it is populating 1 hour earlier than the value that is in SFDC. We are using the email script to pull in the time of the earliest (date-wise) item within the object. Our Salesforce Dev team has informed me that the times show in local time zones in SFDC, so I don't believe that should be an issue but am not sure. Any help is appreciated.     #set( $FlightLegsFromEarliest = $sorter.sort($Flight_Leg__cList,["Est_Departure_Time_EST__c:asc"]) ) #foreach($Flight_Leg__c in $FlightLegsFromEarliest ) #if(${Flight_Leg__c.Status__c}== "Booked") #set( $matchedFlightLeg = $Flight_Leg__c ) #break #end #end ##OutPut Est_Departure_Time_EST__c #if($matchedFlightLeg) $matchedFlightLeg.Est_Departure_Time_EST__c## #end      

We've got a need for a member of a QA team to identify if certain email addresses/contacts are getting funnelled into specific automations and nurture flows. But that person does not have access to Marketo.    They need to make their checks weekly. So my initial thought was to send them weekly reports of members in certain programs. However, they need to also know specifically which emails were sent to the contacts in their weekly QA checks.    Any suggestions on how to approach this? 

One more question about using Marketo and Zoom. This time we also have Constant Contact involved.   We have a different group (Outreach team) communicating with our customers using Constant Contact and they have been responsible for handling webinars. For previous webinars, the Constant Contact email that went out to prospective attendees included a link to a registration landing page built in Zoom. All registration data, including what level of schooling, any questions they had in advance, etc. was collected there. Any reports that needed to be generated (registration, attendance, etc.) were pulled from Zoom.   We (Marketing ) now have Marketo and will integrate Zoom with Marketo. We have a webinar planned in November and the teams want to use Constant Contact (email) and Marketo (LP) together before fully transitioning  to Marketo in near future. We will have a following flow:        -Zoom will be integrated with Marketo and the webinar will be cond

Hi all I'm trying to see how many leads moved from Cold to Warm in Q1 and Q2 this year. I did some interim reporting in May for Q2 and had 311 leads move from Cold to Warm .  The same smart list for all of Q2 is now giving me 102 leads . When changing the smart list to Q1, the result is 0. I was expecting around 103 from previous reporting.   Am I doing something wrong with my smart list, or am I misunderstanding how data is captured/stored, which is impacting my results? Thanks

Curious if there are any alternatives to MSI for organizations/teams that have limited MSI licenses. Thinking through this, it seems as though Salesforce Campaigns are the best alternative since you can link email programs to campaigns in SFDC, but this doesn't solve for webpage activity.

We're beginning to mess around with Web Personalization, and I couldn't quite find the answer I was looking for.    Say I want to put a widget or a dialog box on my blog that pops up and asks if you would like to subscribe to our emails. Because people are coming into individual posts from search, I want this to show up on any blog page. So I'm going to set the campaign to *blog* so it shows up on any of our pages with "blog" in the URL. And my segment, just to keep it simple, is going to be anonymous visitors. So far so good.   So let's say our anonymous visitor comes to one of our blog posts from Google, and the dialog box (or widget) pops up with the CTA. They decide they are not interested and close/collapse the box. Then, in the same session, they click a link to another one of our blog posts. Since this second page also meets the criteria, does the box/widget pop up a second time? If so, is there a way to make this not happen, so we don't end up harassing visi

Hi everyoneHaving some trouble with a Marketo Bulk API job.  Here's the Python code: # marketo params parameters = { 'format': 'csv', 'access_token': access_token, 'createdAt': '{"startAt": "2020-02-15T23:59:59-00:00","endAt": "2020-02-26T23:59:59-00:00"}', 'activityTypeIds': '[113]' } headers = {'accept': 'application/json'} # first call response = requests.post( "https://(redacted).mktorest.com/bulk/v1/activities/export/create.json", params=parameters, headers=headers ) The error I get is 612 - invalid content type. This is a little confusing to me though. I'm not uploading a multipart file or anything, so shouldn't it be regular application/json? Thanks.

Hi,  I wonder if it possible to use vue.js with Marketo landing pages. I have an HTML code which should render vue variables, but it doesn't work and I guess it's because of the syntax, because the vue.js variables have the same syntax as Marketo tokens. Here is my code (it works everywhere, but not with Marketo landing pages): <div> <div id="app"> <div v-for="show in shows" id="element-item"> <div class="category">{{ show.Filter_category }}</div> <img :src="show.Pic_Link" /> <div class="name">{{ show.Title }}</div> <div class="boldsubhed">{{ show.Location }}</div> <div class="boldsubhed">{{ show.City }}</div> <div class="description">{{ show.Date }}</div> <div class="readmore"><a :href="show.Website" target="_blank">Website</a></div> </div> </div> </div>   and the Javascript, but I don't think that there are any issues with the script or linked js fra

Is it possible to add a Content-Security-Policy response header to landing pages? I would like to use the frame-ancestors directive to allow specific hosts to embed our Marketo landing pages while disallowing all others. The "Do not allow Marketo pages to be embedded in external web pages" setting seems to suggest that the options are to allow 1) same origin web pages only or 2) all external pages. We have our Marketo landing pages on one subdomain and embed some of these landing pages in iframes on another subdomain. For our use case to work, we cannot restrict frame ancestors to pages from the same origin, but allowing all external web pages seems too lax from a security standpoint.

We setup Marketo for our organization without extensively documenting standards for our email marketing and how our instance is set up. Has anyone done this for their organizations? I'm looking for template ideas, what I should be cementing on "paper" about Marketo and our marketing automation strategy, etc. Needless to say, we are a very small team. Thanks!

Hi, we have a webinar program set up in Marketo, and I uploaded an attendee list that I received, not realizing the list had all registrants on it and a Yes/No attended column. The status for all those on the list changed to attended, and I have tried multiple ways to change the member program status to No Show for those that did not attend, but Marketo keeps going back to showing them as attended. Can someone please help advise how to change Attended Status to No Show Status for the same program? I have uploaded lists for attended and no show and marked all as the intended status, as well as done it from the member tab in the program. It seems if I do it manually it may be keeping the status, but I can't manually go through a list of 700 people. Please note this is not synced to GoToWebinar, as we had a partner run the event, not us. Thanks.

We currently have all of our documents for our website hosted in Marketo. I am vetting different tools like showpad and seismic to help our sales and qualifying team search for and use the right content when reaching out to prospects and customers. We have a very small budget and I'm just looking to get our content taxonomized and easily searchable as well as being able to see the analytics when content is shared/opened/viewed and having that all flow into marketo and salesforce. Seismic and showpad are way too expensive and have way too many extra features for this. Any other recommendations? TIA!

My company has been using Zoom for webinars and my marketing team recently started using Marketo. We would like to integrate Marketo with Zoom and I have a few questions. We have a Zoom Admin in a different team and he is not a Marketo user. Does he need to be a Marketo admin or Marketo user to enable the integration? Or can a Marketo Admin work with him (Zoom admin) to integrate Marketo with Zoom? We can purchase additional license for him (as a user) if it would be beneficial for him for the future work. Any thoughts? Thanks!

Hi Can we export program names with all the assets (email names, landing page names, static list names) through API in Marketo. I find few APIs under https://developers.marketo.com/ to export program names with folder name but I could not find any where how to export all the programs with assets through API.  Could you please help.   Thanks, Naveen.

There is a field I have that I believe was created in Salesforce called: "Lead Owner Profile (L)". Something is triggering this field to make changes to records in our Marketo instance but I have looked everywhere and cannot solve it. Is Salesforce actually making the change and it is just being recorded in Marketo? I've included a screenshot example below:   Thanks in advance for any insight!

When formatting a marketo email, the "Indent more" and "Indent less" buttons seem to work in the draft and preview, but when I send a test, the indentation is gone.  How can I fix? This is what shows up in the HTML before my indented paragraphs:  <div style="padding-left: 60px;">

Hello all,   I'm seeing that the "Recipient Time Zone" checkbox when scheduling an Email program is not available when running an A/B Subject Line test (possibly not when running any A/B test?).   Our test is going out globally. Is there a backdoor workaround to trigger Recipient Time Zone to function on the test, or do we have to set up individual tests for each geo region segment?