Zoominfo trigger In Marketo Landing pages | Community
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Chanel2702
Level 2
February 4, 2026
Question

Zoominfo trigger In Marketo Landing pages

  • February 4, 2026
  • 1 reply
  • 11 views

We have a ZoomInfo tracking snippet installed on our Marketo landing pages. ZoomInfo is integrated with Marketo, and we’ve configured it to de-anonymize specific job titles from the company-level data captured when users visit a Marketo landing page. Once those contacts sync, we trigger a campaign for them.

While I can see traffic to the landing page, ZoomInfo is not showing any visitor information—it indicates that there is no data available to de-anonymize. Is there a known issue with using the ZoomInfo tracking snippet on Marketo landing pages, or is there a specific placement requirement for the snippet? The snippet is working as expected on our website pages.

    1 reply

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    giriprasathb
    Level 2
    February 4, 2026

    Hi ​@Chanel2702 ,There isn’t any known incompatibility between the ZoomInfo tracking snippet and Marketo landing pages. If the snippet is working on your main website but not on Marketo LPs, the issue is typically related to implementation or configuration rather than a platform limitation.
     

    A few areas I would recommend reviewing:
     

    Snippet placement: Ensure the ZoomInfo script is added at the landing page template level, specifically within the <head> section (Edit Template → Head HTML). It should not be placed inside a rich text or HTML content block. After adding or updating the script, re-approve both the template and the landing page.

    Script validation: Check the published page source and use browser developer tools (Network and Console tabs) to confirm the script is loading properly and not being blocked by CSP, security settings, or other errors.

    Domain configuration: If your Marketo landing pages are hosted on a different subdomain than your main website, confirm that this domain is properly configured or allowlisted within ZoomInfo.

    IP-based de-anonymization: ZoomInfo primarily resolves company-level data from corporate IP addresses. Traffic from home networks, VPNs, or mobile carriers may not return identifiable data, even if the page is receiving visits.

    In most cases, when ZoomInfo shows “no data available,” the cause is related to snippet placement, domain configuration, or IP resolution—not a compatibility issue between ZoomInfo and Marketo landing pages.


    Thanks,
    Giriprasath B

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