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Tamir_Belzer
Level 2
January 8, 2019
Question

Marketo tracking issues

  • January 8, 2019
  • 1 reply
  • 3964 views

Hi, anyone here had issues with Marketo tracking web activity of leads? especially with Munchkin? For some reason it works for some of the leads but not working for others and in the recent weeks the number of leads we can't track their web activity has increased significantly. Anyone else encountered that?

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1 reply

SanfordWhiteman
Level 10
January 8, 2019

Hi, anyone here had issues with Marketo tracking web activity of leads? especially with Munchkin?

Marketo only tracks web activity at the lead level using Munchkin. There's no other mechanism, so don't know what you mean by "especially".

You haven't provided nearly enough information. Are you sure you're sending tracked links (without the mkt_tok query param, email clicks will not result in known lead activity)? What are some sample URLs?  Are you seeing anonymous web activity where you expect known (associated) web activity? Have you changed the way you're loading and init'ing Munchkin?

Tamir_Belzer
Level 2
January 8, 2019

Hi, Thank you. I'll explain: we are using different forms of Marketo and one custom form which is not Marketo on our website and we noticed an increase in the number of leads created by filling in these forms Both the Marketo and the non Marketo ones that we can't see any web page visits not before and not after the filling in of these forms. We didn't change anything in the code or the Munchkin or any other code that might affect that. For most of the leads the web activity tracking of both before and after the creation of the record in Marketo (anonymous and known leads) is working but we do have some leads that it's not working for them and the number of leads that it's not working for is increasing. We don't know of a specific page or pages that have an issue with tracking, it seems that it's all across the website.

Thank you for your help.

SanfordWhiteman
Level 10
January 8, 2019

How are you associating Munchkin sessions from these "non-Marketo" forms?

Do you have a URL on which you can reproduce the lack of all (anonymous and known) tracking? Without any pointer to your site at all there's nothing to look at.