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May 23, 2013
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Marketo Forms in Unbounce

  • May 23, 2013
  • 17 replies
  • 6286 views
Has anyone succeeded in integrating a Marketo form with Unbounce landing pages? I can't get the validation to work; I've tried including the javascript in the "html" as well as as separate javascript snippets.

BR
Thomas
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Best answer by
Hey Thomas,

The form will work with the embed code. But if you want to do any tracking on visits to the page, or use the webpage as a constraint to track "filled out form on Page X", you need to have the munchkin code on the Unbounce page in addition to the code to embed the form. 

When you're editing the Unbounce landing page, there should be a javascript button on the bottom left. Click it and add your munchkin code. 

For instructions on where to generate your munchkin code to add to external sites, check out this doc: https://community.marketo.com/MarketoArticle?id=kA050000000KyqXCAS

I used asynchronous code option for quicker page loads. 

17 replies

May 23, 2013
And I should perhaps mention that I don't want to use a webhook.
September 11, 2013
I'm listening here - we need to integrate Unbounce with Marketo as well. 

Kind regards

Niels Tybjerg
March 13, 2014
I'm having issues as well - we're you able to find a solution?
March 26, 2014
We were able to do it without any issues using the embed code from a Marketo 2.0 form. You will need to add the munchkin code snippet to every LP though.
March 27, 2014
Sounds wonderful Amanda! Do you mind sharing just how you got your munchkin code and how/where you inserted in into Unbounce?
March 27, 2014
I managed to get Form 2.0 to work without using any muchkin code, just the embed code...
Accepted solution
March 27, 2014
Hey Thomas,

The form will work with the embed code. But if you want to do any tracking on visits to the page, or use the webpage as a constraint to track "filled out form on Page X", you need to have the munchkin code on the Unbounce page in addition to the code to embed the form. 

When you're editing the Unbounce landing page, there should be a javascript button on the bottom left. Click it and add your munchkin code. 

For instructions on where to generate your munchkin code to add to external sites, check out this doc: https://community.marketo.com/MarketoArticle?id=kA050000000KyqXCAS

I used asynchronous code option for quicker page loads. 
March 28, 2014
Thanks again, Amanda, I truly appreciate your help!

I have been playing around a bit and have some additional issues... challenges.

When I use the form on a Marketo landing page, I get available information prefilled. However, using the same form on an Unbounce page, or a plain php page on a separate server (and using the asynchronous munchkin code), the form doesn't prefill.

The progressive profiling works, though none of the already existing information is shown in the form.

Feel free to try yourself; http://eyemobile.tobii.com/spark/

EDIT: I found the answer on the forum:

Caution

Form Prefill does not work when embedding a form on your own pages. It only works on Marketo landing pages

/T



April 1, 2014
Unfortunately, you are correct Thomas. Prefill does not work in Forms 2.0, apparently by design. A Marketo employee indicated that although an exact timeline is unknown, prefill on embedded forms is on the list of enhancements for 2014: https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PlDDAA0

The best way to get enhancements moved up the list is to vote on ideas asking for them. The more interest the community shows, the higher Marketo will prioritize a deal.

Vote on the idea to include prefill on Forms 2.0 here: https://community.marketo.com/MarketoIdeaDetail?id=08750000000JbsVAAS
April 2, 2014
Again, thank you very much Amanda. I truly appreciate your help. And yes, I just voted for the prefill functionality.