How do I create a report where I can see who clicks on links? | Community
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Anonymous
May 21, 2015
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How do I create a report where I can see who clicks on links?

  • May 21, 2015
  • 3 replies
  • 3860 views

I've been playing around with Analytics and I cannot figure out how to see who specifically sees a link with going into each member manually. Is there a way through filters or through a report where I can do this?

I've set up a smart list with filters of Clicked Link in Email, set it to the links, I even have the Member of Program filter. All I get is the number of times a link was clicked. I really need PEOPLE, not NUMBERS.

Thanks!

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    Best answer by Dory_Viscoglio

    Hey Elizabeth Tsyga​, I like to tell people within my organization that for the most part Analytics will give you the "what" information, and Lead Database (or smart lists -- not those created within analytics reports) will give you the "who" information. Obviously there are some exceptions to any rule, but that would mean that if I wanted to know who did something I would create a smart list or a list in the lead database or my program. To know what the performance of an email or link was, I would look at an email performance or email link performance report.

    If you create a new smart list, not within an analytics report, with the filters you've outlined above you should get a list of who clicked the link in your email. Good luck!

    3 replies

    A
    Anonymous
    May 21, 2015

    Elizabeth Tsyga​ FYI. I moved your post to the Products and Support​ section of the site and put it in the analytics category. This should help you get your question answered faster.

    A
    Anonymous
    May 21, 2015

    Thank you. Much appreciated.

    Dory_Viscoglio
    Dory_ViscoglioAccepted solution
    Level 10
    May 21, 2015

    Hey Elizabeth Tsyga​, I like to tell people within my organization that for the most part Analytics will give you the "what" information, and Lead Database (or smart lists -- not those created within analytics reports) will give you the "who" information. Obviously there are some exceptions to any rule, but that would mean that if I wanted to know who did something I would create a smart list or a list in the lead database or my program. To know what the performance of an email or link was, I would look at an email performance or email link performance report.

    If you create a new smart list, not within an analytics report, with the filters you've outlined above you should get a list of who clicked the link in your email. Good luck!

      A
      Anonymous
      June 10, 2015

      I had the same question, and now I've set up smart lists to capture who selected a specific response in a form. Is there any way to send that list out to someone weekly within Marketo? (even automatically?)

      That was the appeal of setting up a report in analytics. With the smart lists, it looks like I'd need to manually download that list and send it on to others each week.

      Dory_Viscoglio
      Dory_Viscoglio
      Level 10
      June 11, 2015

      Scott Bowen​, smart list subscriptions are supposed to be available in the near future... I think their release was pushed back by a month or two, but we should have the capabilities soon!

      A
      Anonymous
      June 30, 2015

      Hi,

      Will this work if the email has already gone out, and I add a smart list of 'opened email' in the last 30 days? If so, how do I get the report once I add the smart list?

      Or does this smart list have to be added when setting up the email initially?

      Thanks.

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